{"id":8617,"date":"2013-09-11T20:46:00","date_gmt":"2013-09-11T18:46:00","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/?p=8617"},"modified":"2013-09-11T20:46:00","modified_gmt":"2013-09-11T18:46:00","slug":"apple","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2013\/09\/11\/apple\/","title":{"rendered":"Apple, &#8230;"},"content":{"rendered":"<p>Apple vient d&rsquo;annoncer sans surprise les sorties des iPhones 5s et 5c.<\/p>\n<p>La principale surprise, c&rsquo;est que, contrairement \u00e0 ce que les fuites laissaient entendre, le 5c ne veut pas dire \u00ab\u00a0pas cher\u00a0\u00bb mais \u00ab\u00a0couleur\u00a0\u00bb.<\/p>\n<p>Apple reste donc sur son cr\u00e9neau \u00ab\u00a0cher\u00a0\u00bb.<\/p>\n<p>Les parts de march\u00e9s vont donc continuer \u00e0 s&rsquo;\u00e9roder : la diff\u00e9rence de prix est trop grande entre de tr\u00e8s bons smartphones andro\u00efd et les iPhones.<\/p>\n<p>Je ne crois absolument pas que le coeur 64 bits, l&rsquo;appareil photo \u00ab\u00a0m\u00e9ga super mieux\u00a0\u00bb ou le capteur d&#8217;empruntes digitales pour activer l&rsquo;iphone vont suffire pour convaincre \u00e0 d\u00e9penser 2x plus&#8230; Surtout en p\u00e9riode ou on compte ses sous.<\/p>\n<p>Ce qui se passe \u00e9tait \u00e9crit : Tim Cook est probablement un gestionnaire m\u00e9ga efficace, mais ce n&rsquo;est pas un visionnaire.<\/p>\n<p>Il g\u00e8re le capital, optimise le chiffre d&rsquo;affaires, mais \u00e0 bien du mal \u00e0 g\u00e9rer les innovations de ruptures, que savait si bien g\u00e9rer Steve Jobs (une gestion tout en d\u00e9licatesse \ud83d\ude09 ).<\/p>\n<p>C&rsquo;\u00e9tait \u00e9crit : Steve Jobs n&rsquo;aurait pas support\u00e9 de toute fa\u00e7on de s&rsquo;entourer d&rsquo;un autre visionnaire. Un designer \u00e0 la limite ;).<\/p>\n<p>Alors, l&rsquo;avantage d&rsquo;un tel \u00ab\u00a0vaisseau\u00a0\u00bb, c&rsquo;est qu&rsquo;il a une bonne inertie. Il y a du cache, de la marge, des lignes de produits&#8230; Tout cela peut suivre sa route plus de 10 ans. Et c&rsquo;est d\u00e9j\u00e0 pas mal !<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple vient d&rsquo;annoncer sans surprise les sorties des iPhones 5s et 5c. La principale surprise, c&rsquo;est que, contrairement \u00e0 ce que les fuites laissaient entendre, le 5c ne veut pas dire \u00ab\u00a0pas cher\u00a0\u00bb mais \u00ab\u00a0couleur\u00a0\u00bb. Apple reste donc sur son cr\u00e9neau \u00ab\u00a0cher\u00a0\u00bb. Les parts de march\u00e9s vont donc continuer \u00e0 s&rsquo;\u00e9roder : la diff\u00e9rence de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[380],"class_list":["post-8617","post","type-post","status-publish","format-standard","hentry","category-e-commerce","tag-apple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Apple, ... - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2013\/09\/11\/apple\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple, ... - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Apple vient d&rsquo;annoncer sans surprise les sorties des iPhones 5s et 5c. La principale surprise, c&rsquo;est que, contrairement \u00e0 ce que les fuites laissaient entendre, le 5c ne veut pas dire \u00ab\u00a0pas cher\u00a0\u00bb mais \u00ab\u00a0couleur\u00a0\u00bb. Apple reste donc sur son cr\u00e9neau \u00ab\u00a0cher\u00a0\u00bb. 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