{"id":7835,"date":"2012-09-13T07:51:56","date_gmt":"2012-09-13T05:51:56","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/?p=7835"},"modified":"2012-09-13T07:51:56","modified_gmt":"2012-09-13T05:51:56","slug":"le-tout-cest-la-mort","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2012\/09\/13\/le-tout-cest-la-mort\/","title":{"rendered":"Le Tout, c&rsquo;est la mort"},"content":{"rendered":"<p>Vous \u00eates \u00e0 une r\u00e9union sur un projet e-commerce.<\/p>\n<p>Vous \u00eates c\u00f4t\u00e9 \u00ab\u00a0m\u00e9tier\u00a0\u00bb : vous avez la responsabilit\u00e9 commerciale du site, ou marketing, &#8230;<\/p>\n<p>Bref, vous n&rsquo;\u00eates pas du c\u00f4t\u00e9 de la technique.<\/p>\n<p>On est donc en phase d&rsquo;analyse.<\/p>\n<p>Le gars qui fait l&rsquo;analyse, consultant ou interne, vous soumet des options.<\/p>\n<p>vous ne savez pas trop&#8230; Difficile de se projeter&#8230; Et pourquoi se brider ?<\/p>\n<p>L&rsquo;envie, le r\u00e9flexe, c&rsquo;est de dire : \u00ab\u00a0je veux tout\u00a0\u00bb.<\/p>\n<p>On ne pourra pas vous reprocher d&rsquo;avoir pris une mauvaise d\u00e9cision.<\/p>\n<p>Et puis, sinc\u00e8rement, vous ne savez pas trop quoi r\u00e9pondre&#8230; Vous pr\u00e9f\u00e9rez avoir le maximum de libert\u00e9 : cela permettra de tout faire ensuite !<\/p>\n<p>Erreur ! Erreur fatale !<\/p>\n<p>Ce comportement, qui se comprend bien, n&rsquo;am\u00e8ne qu&rsquo;\u00e0 de mauvaises choses:<\/p>\n<p>La moins mauvaise chose, \u00e7a peut \u00eatre que la technique \u00ab\u00a0auto r\u00e9gule\u00a0\u00bb vos demandes trop g\u00e9n\u00e9riques. L&rsquo;\u00e9quipe technique est exp\u00e9riment\u00e9, et sait bien que le \u00ab\u00a0tout param\u00e9trable\u00a0\u00bb, c&rsquo;est un r\u00eave de no\u00eal, qui conduirait \u00e0 des d\u00e9veloppements bien trop complexe, pour des options qui ne seront probablement pas utilis\u00e9s.<\/p>\n<p>L&rsquo;autre option, c&rsquo;est que la technique vous sorte une note sal\u00e9e : c&rsquo;est \u00e9galement plut\u00f4t une bonne option, puisque cela vous met en face de vos responsabilit\u00e9s : vous voulez pouvoir tout param\u00e9trer ? Cela a un cout. Voici l&rsquo;adition !<\/p>\n<p>Mais souvent, on est dans des cons\u00e9quences bien plus hasardeuses : l&rsquo;\u00e9quipe technique essaie de r\u00e9pondre \u00e0 vos demandes, et se lance dans des d\u00e9veloppements complexes. L&rsquo;application s&rsquo;alourdi inutilement.<\/p>\n<p>La complexit\u00e9 va \u00e9galement remont\u00e9 au niveau du front office, et les \u00ab\u00a0non choix\u00a0\u00bb vont \u00eatre en fait remont\u00e9 au niveau du client&#8230; au d\u00e9triment de l&rsquo;efficacit\u00e9 commerciale.<\/p>\n<p>Je m&rsquo;arr\u00eate l\u00e0 : tout \u00e7a pour dire qu&rsquo;il vaut mieux faire des mauvais choix que pas de choix du tout !<\/p>\n<p>Mais bon, le mieux, c&rsquo;est quand m\u00eame de faire les bons choix \ud83d\ude09<\/p>\n<p>Au fait, je veux pas paraitre lourd, mais c&rsquo;est justement \u00e0 \u00e7a que \u00e7a sert un <a href=\"http:\/\/www.araok.com\" target=\"_blank\">consultant e-commerce<\/a> \ud83d\ude09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vous \u00eates \u00e0 une r\u00e9union sur un projet e-commerce. Vous \u00eates c\u00f4t\u00e9 \u00ab\u00a0m\u00e9tier\u00a0\u00bb : vous avez la responsabilit\u00e9 commerciale du site, ou marketing, &#8230; Bref, vous n&rsquo;\u00eates pas du c\u00f4t\u00e9 de la technique. On est donc en phase d&rsquo;analyse. Le gars qui fait l&rsquo;analyse, consultant ou interne, vous soumet des options. vous ne savez pas [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[201,371],"class_list":["post-7835","post","type-post","status-publish","format-standard","hentry","category-e-commerce","tag-amoa","tag-e-commerce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le Tout, c&#039;est la mort - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2012\/09\/13\/le-tout-cest-la-mort\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le Tout, c&#039;est la mort - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Vous \u00eates \u00e0 une r\u00e9union sur un projet e-commerce. 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