{"id":6180,"date":"2011-10-17T22:16:19","date_gmt":"2011-10-17T20:16:19","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/?p=6180"},"modified":"2011-10-17T22:17:25","modified_gmt":"2011-10-17T20:17:25","slug":"amazon-us-change-de-look","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2011\/10\/17\/amazon-us-change-de-look\/","title":{"rendered":"Amazon US change de look"},"content":{"rendered":"<p>Quand Amazon change sa charte, le moins que l&rsquo;on puisse faire, c&rsquo;est d&rsquo;analyser les changements.<\/p>\n<p>Amazon, c&rsquo;est quand m\u00eame le num\u00e9ro un mondial !<\/p>\n<p>Donc, la home et les menus du site US ont \u00e9t\u00e9 revus :<\/p>\n<p><a href=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/amazon1.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-6181\" title=\"Nouvelle Home Amazon\" src=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/amazon1.png\" alt=\"\" width=\"650\" height=\"497\" srcset=\"https:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/amazon1.png 650w, https:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/amazon1-300x229.png 300w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<p>C&rsquo;est surtout le header qui a \u00e9t\u00e9 revu, avec un bloc recherche retravaill\u00e9.<\/p>\n<p>Le menu principale est bien chang\u00e9 aussi, et il apparait, sur la home, repli\u00e9.<\/p>\n<p>Si on le d\u00e9plie, \u00e7a donne \u00e7a :<\/p>\n<p><a href=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.06.44.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-6182\" title=\"Amazon : menu d\u00e9pli\u00e9\" src=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.06.44.png\" alt=\"\" width=\"245\" height=\"583\" \/><\/a><\/p>\n<p>A comparer au menu d&rsquo;avant, toujours en ligne sur le site Fran\u00e7ais :<\/p>\n<p><a href=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.07.50.png\"><img decoding=\"async\" class=\"alignnone size-full wp-image-6183\" title=\"Ancien menu d\u00e9pli\u00e9\" src=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.07.50.png\" alt=\"\" width=\"189\" height=\"387\" \/><\/a><\/p>\n<p>Au del\u00e0 des changements cosm\u00e9tiques, ce qui marque, c&rsquo;est la mise en avant de tout ce qui est digital : Amazon croit fortement en la vente de produits d\u00e9mat\u00e9rialis\u00e9s, et met cette offre bien en avant !<\/p>\n<p>Ainsi, les 7 premiers items sont tous des offres d\u00e9mat\u00e9rialis\u00e9es !<\/p>\n<p>A voir aussi, les sous menus, bien plus travaill\u00e9s que dans l&rsquo;ancienne version \u00a0:<\/p>\n<p><a href=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.11.14.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6184\" title=\"Sous menus du nouveau site Amazon\" src=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.11.14.png\" alt=\"\" width=\"498\" height=\"573\" \/><\/a><\/p>\n<p>C&rsquo;est tr\u00e8s sobre, tr\u00e8s clean, avec du merchandising (push d&rsquo;un produit en bas).<\/p>\n<p>Le comportement dynamique du menu est \u00e9galement bien plus travaill\u00e9, avec des \u00ab\u00a0tempo\u00a0\u00bb donnant un comportement bien plus agr\u00e9able que dans l&rsquo;ancienne version :<\/p>\n<p><a href=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.13.54.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6185\" title=\"Anciens sous menus\" src=\"http:\/\/www.ziserman.com\/blog\/wp-content\/uploads\/2011\/10\/Capture-d\u2019\u00e9cran-2011-10-17-\u00e0-22.13.54.png\" alt=\"\" width=\"475\" height=\"393\" \/><\/a><\/p>\n<p>Cette version devrait arriver en France d&rsquo;ici quelques semaines \/ mois ?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quand Amazon change sa charte, le moins que l&rsquo;on puisse faire, c&rsquo;est d&rsquo;analyser les changements. Amazon, c&rsquo;est quand m\u00eame le num\u00e9ro un mondial ! Donc, la home et les menus du site US ont \u00e9t\u00e9 revus : C&rsquo;est surtout le header qui a \u00e9t\u00e9 revu, avec un bloc recherche retravaill\u00e9. Le menu principale est bien [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[23,2],"tags":[38,379,371,6,81],"class_list":["post-6180","post","type-post","status-publish","format-standard","hentry","category-araok","category-e-commerce","tag-amazon","tag-araok","tag-e-commerce","tag-ergonomie","tag-interface"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon US change de look - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2011\/10\/17\/amazon-us-change-de-look\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon US change de look - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Quand Amazon change sa charte, le moins que l&rsquo;on puisse faire, c&rsquo;est d&rsquo;analyser les changements. Amazon, c&rsquo;est quand m\u00eame le num\u00e9ro un mondial ! Donc, la home et les menus du site US ont \u00e9t\u00e9 revus : C&rsquo;est surtout le header qui a \u00e9t\u00e9 revu, avec un bloc recherche retravaill\u00e9. 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