{"id":3428,"date":"2010-06-29T08:34:48","date_gmt":"2010-06-29T07:34:48","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/?p=3428"},"modified":"2010-06-29T08:41:30","modified_gmt":"2010-06-29T07:41:30","slug":"les-jean-claude-duss-de-lemailing","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2010\/06\/29\/les-jean-claude-duss-de-lemailing\/","title":{"rendered":"Les Jean-Claude Duss de l’emailing…"},"content":{"rendered":"

Cet article est \u00e9crit par Christophe Davy<\/a>, dirigeant de Brand Online Commerce<\/a>, qui est \u00ab\u00a0l’invit\u00e9 permanent\u00a0\u00bb de Fran\u00e7ois sur ce blog.<\/em><\/p><\/blockquote>\n

\n

\"Jean-Claude<\/p>\n

Sur un malentendu<\/strong>, Jean-Claude Duss esp\u00e9rait toujours conclure<\/a>.<\/p>\n

En vous d\u00e9sabonnant et en vous r\u00e9abonnant quelques mois plus tard, certains emaileurs s’accrochent<\/strong> en esp\u00e9rant toujours vous voir conclure un achat par leur interm\u00e9diaire.<\/p>\n

Cela fait maintenant 1 an que je me d\u00e9sabonne patiemment de toute base de donn\u00e9es commerciales depuis mon email perso historique (je dois l’avoir depuis 14 ans). Les liens de d\u00e9sabonnement sont propres, ils marchent bien, et \u00e0 chaque fois je suis tranquille apr\u00e8s…<\/p>\n

… jusqu’\u00e0 ce que je retombe dans la base de donn\u00e9es quelques mois plus tard, probablement \u00e0 l’occasion d’un achat d’emails par la-dite base aupr\u00e8s d’interm\u00e9diaires que je qualifierai de peu scrupuleux<\/strong>.<\/p>\n

Et voyez-vous, \u00e7a m’\u00e9neeeeeerve !<\/p>\n

Et je me dis que c’est \u00e7a qui fait d\u00e9serter les jeunes g\u00e9n\u00e9rations de l’email, et les pousse vers d’autres techniques d’\u00e9change. Ils n’ont pas ma patience pour se d\u00e9sabonner encore et toujours !<\/p>\n

Je le dis souvent, l’email est une donn\u00e9e personnelle<\/strong>, ce n’est pas comme l’adresse postale, \u00e0 laquelle on le compare souvent. L’adresse postale est une donn\u00e9e publique par d\u00e9faut (sauf \u00e0 se placer sur liste rouge & Co), l’email est une donn\u00e9e priv\u00e9e par d\u00e9faut.<\/p>\n

Peut-\u00eatre faudrait-il inventer un d\u00e9sabonnement de type \u00ab\u00a0liste rouge\u00a0\u00bb, qui garantirait que son email ne peut plus \u00eatre exploit\u00e9 \u00e0 l’avenir, m\u00eame en cas d’achat de bases externes ?<\/p>\n","protected":false},"excerpt":{"rendered":"

Cet article est \u00e9crit par Christophe Davy, dirigeant de Brand Online Commerce, qui est \u00ab\u00a0l’invit\u00e9 permanent\u00a0\u00bb de Fran\u00e7ois sur ce blog. Sur un malentendu, Jean-Claude Duss esp\u00e9rait toujours conclure. En vous d\u00e9sabonnant et en vous r\u00e9abonnant quelques mois plus tard, certains emaileurs s’accrochent en esp\u00e9rant toujours vous voir conclure un achat par leur interm\u00e9diaire. Cela […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[373,157],"class_list":["post-3428","post","type-post","status-publish","format-standard","hentry","category-e-commerce","tag-e-marketing","tag-emailing"],"yoast_head":"\nLes Jean-Claude Duss de l'emailing... - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2010\/06\/29\/les-jean-claude-duss-de-lemailing\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les Jean-Claude Duss de l'emailing... - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Cet article est \u00e9crit par Christophe Davy, dirigeant de Brand Online Commerce, qui est \u00ab\u00a0l’invit\u00e9 permanent\u00a0\u00bb de Fran\u00e7ois sur ce blog. Sur un malentendu, Jean-Claude Duss esp\u00e9rait toujours conclure. En vous d\u00e9sabonnant et en vous r\u00e9abonnant quelques mois plus tard, certains emaileurs s’accrochent en esp\u00e9rant toujours vous voir conclure un achat par leur interm\u00e9diaire. 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