{"id":2629,"date":"2010-02-28T20:25:46","date_gmt":"2010-02-28T19:25:46","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/?p=2629"},"modified":"2010-02-28T15:40:12","modified_gmt":"2010-02-28T14:40:12","slug":"quelques-infos-a-propos-du-petit-dej-avec-autonomy-optimost-look-voyage","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2010\/02\/28\/quelques-infos-a-propos-du-petit-dej-avec-autonomy-optimost-look-voyage\/","title":{"rendered":"Quelques infos \u00e0 propos du petit dej&rsquo; avec Autonomy &#8211; Optimost \/ Look Voyage"},"content":{"rendered":"<p>Voici, avec un peu de retard, quelques infos suite au<a title=\"Aller sur l'article qui pr\u00e9sente le petit dej, organis\u00e9 par Autonomy - Optimost\" href=\"http:\/\/www.ziserman.com\/blog\/2010\/02\/11\/ptit-dej-avec-optimost-interwoven-autonomy\/\" target=\"_blank\"> <\/a><a title=\"Aller sur la page qui pr\u00e9sente le petit dej organis\u00e9 avec Autonomy\" href=\"http:\/\/www.ziserman.com\/blog\/2010\/01\/21\/ptit-dej-sur-le-mvt-avec-optimost\/\">petit dej&rsquo; sur la performance e-commerce<\/a>, organis\u00e9 par <a title=\"Aller sur la page d'accueil d'Autonomy\" href=\"http:\/\/www.autonomy.com\/\" target=\"_blank\">Autonomy<\/a>.<\/p>\n<p>Premier point, bravo \u00e0 <a title=\"Aller sur la page public de Yamina sur LinkedIn\" href=\"http:\/\/fr.linkedin.com\/pub\/yamina-tassin\/0\/409\/b03\" target=\"_blank\">Yamina<\/a> pour la qualit\u00e9 de l&rsquo;organisation : tout \u00e9tait parfait.<\/p>\n<p>Bon, 3 parties pour ce petit d\u00e9jeuner :<\/p>\n<ul>\n<li>Premi\u00e8re partie : J&rsquo;ai ouvert le bal, avec une pr\u00e9sentation plut\u00f4t \u00ab\u00a0g\u00e9n\u00e9rique\u00a0\u00bb. J&rsquo;ai parl\u00e9 du contexte : le e-commerce devient de plus en plus comp\u00e9titif, parce qu&rsquo;il y a de plus en plus de sites en lignes, et que les clients deviennent de plus en plus exigeants, exp\u00e9riment\u00e9s. Il convient donc de tout mettre en oeuvre pour am\u00e9liorer la performance. Tous les m\u00e9tiers doivent coop\u00e9rer, et le test MVT est l&rsquo;une des cl\u00e9s du succ\u00e8s. Il n&rsquo;y a plus la place \u00e0 l&rsquo;amateurisme.<\/li>\n<li>Deuxi\u00e8me partie : Lo\u00efc nous a pr\u00e9sent\u00e9 l&rsquo;offre d&rsquo;optimost bien s\u00fbr, mais \u00e9galement tout ce que peut apporter Autonomy. Le c\u0153ur de l&rsquo;offre d&rsquo;Autonomy, c&rsquo;est un moteur de recherche \u00ab\u00a0intelligent\u00a0\u00bb IDOL qui permet d&rsquo;ajouter des fonctions de \u00ab\u00a0meaning based merchandising\u00a0\u00bb.<\/li>\n<li>Troisi\u00e8me partie : Damien, de <a title=\"aller sur la page d'accueil de Look Voyage\" href=\"http:\/\/www.look-voyages.fr\/\" target=\"_blank\">Look Voyage<\/a>, nous a pr\u00e9sent\u00e9 les premiers r\u00e9sultats obtenus avec Optimost. Super int\u00e9ressant, Damien parle \u00ab\u00a0franc jeux\u00a0\u00bb et  nous donne un retour d&rsquo;exp\u00e9rience super int\u00e9ressant. En l&rsquo;occurrence, la strat\u00e9gie de mise en \u0153uvre de Look Voyage a plut\u00f4t \u00e9t\u00e9 de tester le MVT, sur un petit nombre de pages. Comme les r\u00e9sultats ont \u00e9t\u00e9 tr\u00e8s positifs, les prochains essais se feront sur l&rsquo;ensemble du site.<\/li>\n<\/ul>\n<p>Vivement le prochain p&rsquo;tit dej !<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Voici, avec un peu de retard, quelques infos suite au petit dej&rsquo; sur la performance e-commerce, organis\u00e9 par Autonomy. Premier point, bravo \u00e0 Yamina pour la qualit\u00e9 de l&rsquo;organisation : tout \u00e9tait parfait. Bon, 3 parties pour ce petit d\u00e9jeuner : Premi\u00e8re partie : J&rsquo;ai ouvert le bal, avec une pr\u00e9sentation plut\u00f4t \u00ab\u00a0g\u00e9n\u00e9rique\u00a0\u00bb. J&rsquo;ai parl\u00e9 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[379,371,373,144],"class_list":["post-2629","post","type-post","status-publish","format-standard","hentry","category-e-commerce","tag-araok","tag-e-commerce","tag-e-marketing","tag-mvt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Quelques infos \u00e0 propos du petit dej&#039; avec Autonomy - Optimost \/ Look Voyage - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2010\/02\/28\/quelques-infos-a-propos-du-petit-dej-avec-autonomy-optimost-look-voyage\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quelques infos \u00e0 propos du petit dej&#039; avec Autonomy - Optimost \/ Look Voyage - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Voici, avec un peu de retard, quelques infos suite au petit dej&rsquo; sur la performance e-commerce, organis\u00e9 par Autonomy. 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