{"id":217,"date":"2007-07-04T06:09:56","date_gmt":"2007-07-04T05:09:56","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/2007\/07\/04\/feedburner-pro-gratuit-merci-google\/"},"modified":"2007-07-04T06:09:56","modified_gmt":"2007-07-04T05:09:56","slug":"feedburner-pro-gratuit-merci-google","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2007\/07\/04\/feedburner-pro-gratuit-merci-google\/","title":{"rendered":"Feedburner Pro gratuit : merci Google"},"content":{"rendered":"<p>Google a rachet\u00e9 il y a quelques semaines Feedburner (<a href=\"http:\/\/www.ziserman.com\/blog\/2007\/05\/24\/google-achete-feedburner\/\" title=\"Aller sur le billet qui annonce le rachat de Feedburner par Google\" target=\"_blank\">ici<\/a>).<\/p>\n<p>Premier r\u00e9sultat : le mod\u00e8le PRO de Feedburner devient gratuit !<\/p>\n<p><strong>C<\/strong><strong>ela montre a quel point le business model de Google est fondamentalement diff\u00e9rent de celui des autres<\/strong>.<\/p>\n<p>Pour Feedburner, le business model, c&rsquo;\u00e9tait :<\/p>\n<ul>\n<li>D\u00e9velopper le service le plus largement, et rendre Feedburner le plus universel ;<\/li>\n<li>Faire un package pro, contenant des options avanc\u00e9es, et payant. Parier que finalement, les utilisateurs avanc\u00e9s basculent sur ce mod\u00e8le payant.<\/li>\n<\/ul>\n<p>Pour Google, le mod\u00e8le c&rsquo;est :<\/p>\n<ul>\n<li>D\u00e9velopper le service le plus largement, et rendre Feedburner le plus universel (pareil donc) ;<\/li>\n<li>Pousser la logique jusqu&rsquo;au bout, et donner l&rsquo;outil le plus puissant possible, gratuitement ;<\/li>\n<li>Avoir ainsi une connaissance plus pouss\u00e9e des Internautes et de leurs usages, connaissance qui sera mon\u00e9tis\u00e9e par des compagnes Adwords ou Adsense.<\/li>\n<\/ul>\n<p>Pour Google, gagner 5$ par mois et par utilisateur avanc\u00e9, ce n&rsquo;est pas l&rsquo;enjeux (450 000 utilisateurs Feedburner repr\u00e9sente un chiffre d&rsquo;affaire de 2,2 Million $ par mois : rien pour Google).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google a rachet\u00e9 il y a quelques semaines Feedburner (ici). Premier r\u00e9sultat : le mod\u00e8le PRO de Feedburner devient gratuit ! Cela montre a quel point le business model de Google est fondamentalement diff\u00e9rent de celui des autres. Pour Feedburner, le business model, c&rsquo;\u00e9tait : D\u00e9velopper le service le plus largement, et rendre Feedburner le [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[],"tags":[17],"class_list":["post-217","post","type-post","status-publish","format-standard","hentry","tag-leaders-internet"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Feedburner Pro gratuit : merci Google - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2007\/07\/04\/feedburner-pro-gratuit-merci-google\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Feedburner Pro gratuit : merci Google - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Google a rachet\u00e9 il y a quelques semaines Feedburner (ici). Premier r\u00e9sultat : le mod\u00e8le PRO de Feedburner devient gratuit ! Cela montre a quel point le business model de Google est fondamentalement diff\u00e9rent de celui des autres. 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