{"id":1272,"date":"2009-04-29T20:38:02","date_gmt":"2009-04-29T19:38:02","guid":{"rendered":"http:\/\/www.ziserman.com\/blog\/?p=1272"},"modified":"2009-04-29T20:38:02","modified_gmt":"2009-04-29T19:38:02","slug":"le-pere-noel-est-une-ordure-2","status":"publish","type":"post","link":"https:\/\/www.ziserman.com\/blog\/2009\/04\/29\/le-pere-noel-est-une-ordure-2\/","title":{"rendered":"Le p\u00e8re No\u00ebl est une ordure"},"content":{"rendered":"<p>Depuis que je fais ce m\u00e9tier, de conseil en e-commerce, il m&rsquo;arrive parfois de tomber sur des projets ou les demandes sont incroyablement riches, complexes, avec un budget vraiment tr\u00e8s faible (par rapport \u00e0 la demande donc).<\/p>\n<p>Normalement, les prestataires vraiment pro devraient expliquer \u00e7a \u00e0 leur client : on ne peut pas avoir tout ce qui est demand\u00e9 pour le budget&#8230;<\/p>\n<p>Mais voil\u00e0, le jeu est brouill\u00e9, pour diff\u00e9rentes raisons :<\/p>\n<ul>\n<li>Certains prestataires pr\u00e9f\u00e8rent jouer le jeu du \u00ab\u00a0pied dans la porte\u00a0\u00bb, ou des \u00ab\u00a0deux V\u00a0\u00bb : Vendre et Voir ensuite. Ils prennent le risque de prendre le projet, mais ils savent tr\u00e8s bien qu&rsquo;ils ne pourront pas aller jusqu&rsquo;au bout avec le budget.<\/li>\n<li>D&rsquo;autres prestataires vont d\u00e9velopper \u00ab\u00a0\u00e0 la va-vite\u00a0\u00bb un \u00ab\u00a0d\u00e9cor\u00a0\u00bb qui ressemblera \u00e0 ce que le client avait demand\u00e9&#8230; Mais juste en apparence. La solution sera r\u00e9alis\u00e9 en mode \u00ab\u00a0vite fait, mal fait\u00a0\u00bb&#8230;<\/li>\n<\/ul>\n<p>En fait, c&rsquo;est faire croire aux clients que le p\u00e8re No\u00ebl existe&#8230; Mais voil\u00e0, le p\u00e8re No\u00ebl est une ordure ;).<\/p>\n<p>Bon, d&rsquo;un autre c\u00f4t\u00e9, en \u00e9tant un poil cinique, c&rsquo;est \u00e9galement gr\u00e2ce \u00e0 ces situations que la proposition de valeur d&rsquo;<a title=\"Aller sur le site d'Araok, soci\u00e9t\u00e9 de conseil en e-commerce\" href=\"http:\/\/www.araok.fr\" target=\"_blank\">Araok!<\/a> devient \u00e9vidente !<\/p>\n<p>Quand on passe derri\u00e8re de tels aventures, et qu&rsquo;on parle qualit\u00e9, solution \u00e9volutive, le client comprend tout de suite !<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis que je fais ce m\u00e9tier, de conseil en e-commerce, il m&rsquo;arrive parfois de tomber sur des projets ou les demandes sont incroyablement riches, complexes, avec un budget vraiment tr\u00e8s faible (par rapport \u00e0 la demande donc). Normalement, les prestataires vraiment pro devraient expliquer \u00e7a \u00e0 leur client : on ne peut pas avoir tout [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[379,118],"class_list":["post-1272","post","type-post","status-publish","format-standard","hentry","category-e-commerce","tag-araok","tag-conseil-en-e-commerce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le p\u00e8re No\u00ebl est une ordure - Ziserman.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ziserman.com\/blog\/2009\/04\/29\/le-pere-noel-est-une-ordure-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le p\u00e8re No\u00ebl est une ordure - Ziserman.com\" \/>\n<meta property=\"og:description\" content=\"Depuis que je fais ce m\u00e9tier, de conseil en e-commerce, il m&rsquo;arrive parfois de tomber sur des projets ou les demandes sont incroyablement riches, complexes, avec un budget vraiment tr\u00e8s faible (par rapport \u00e0 la demande donc). 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